Direct Mail

Helping you create clever campaigns that deliver real results.

We’re an agency that prides itself on being data-led. Digital channels provide us with endless streams of data that allow us to target with pin-point precision and track outcomes at a very detailed level.

24%
More value placed on physical mail vs digital-only formats
38x
More likely — Millennials interacting with direct mail
100%
GDPR compliant, bespoke campaigns every time

Data-led, people-driven direct mail that gets results

Everyone loves getting personalised mail, especially in a world focused on emails and digital channels. That’s why more and more people are picking it up — with Millennials 38.3 times more likely to interact with direct mail.

Direct mail has huge reach across the population, helping you target existing or new prospects alike, with trackable data and analytics providing valuable insights into campaign impact. Every campaign is GDPR-compliant and completely bespoke to your company.

We are powered by data and driven by people — always going the extra mile, working as an extension of your team to deliver direct mail campaigns with a real difference.

What We Do

Our direct mail services

We work together with you to design and implement creative and effective direct mail campaigns that get results — and because it’s exceptionally trackable, we can assess what works best and use insights gathered to continuously improve.

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Campaign planning

Data informs everything we do. Detailed data means detailed campaigns — your direct mail ends up in the hands of people who want to see it.

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Data & targeting

Reach existing customers, cold prospects, or both. Address-level match-back means we can precisely understand what each campaign delivers.

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Tracking & optimisation

DM is exceptionally trackable. We run rigorous match-backs, measure response, and use the insights to make every subsequent campaign stronger.

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Creative & production

We don’t believe in shortcuts. We take the time to really get to know you, delivering an immersive solution that makes the most of every campaign.

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Multi-channel integration

Our print team works alongside data planners, broadcast, and digital to deliver multi-layered campaigns with maximum impact across every channel.

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Sustainable print

As a B Corp-certified agency, we work with carbon-neutral printers and carbon-balanced paper — so your direct mail doesn’t cost the earth.

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“We’re a media agency with a difference…and yes, we know everyone says that! But with us, it’s true. We’re driven by data and we place strategy front and centre of everything we do so we can deliver unstoppable media campaigns to our clients through the power of connection. What’s more, the team are a nice bunch to work with.”

Ben Briggs- Managing Director

The difference we've made

Case studies
Case studies Christmas campaign success with YMCA
£320K
In generate revenue
A young red fox standing in green grass looking at the camera
RSPCA: Leveraging loyalty to save lives
>
Order value increase
Subscription growth campaign

Our specialisms

Explore our other services

Broadcast Media

Driving real outcomes

Data-led digital channels with pin-point targeting and detailed outcome tracking across all
platforms.

Print & Direct Mail

Print & Direct Mail

Unique creative opportunities to reach customers directly in their home as part of a connected
campaign.

Digital media

Data

Data is at the heart of everything we do. We join the data dots to create meaningful insights that
deliver effective campaigns.

Digital media

Data led, results obsessed

We’re an agency that prides itself on being data-led. Digital channels provide us with endless streams of data that allow us to target with pin-point precision and track outcomes at a very detailed level.

Digital media

Print

Customer-centric, data driven print

The Join the Dots team takes a customer-centric approach from planning through to delivery, meaning the entire process is underpinned by customer insight and driven by data. Only fully GDPR-compliant data forms part of your campaign — complete transparency assured.

Print & Direct Mail

Data

The foundation of every campaign

Not only is it GDPR compliant to have clean and accurate data, it’s also the foundation of every campaign at Join the Dots. Whether it’s for acquisition, retention or cross-selling, data is at the very heart of everything we do. ISO27001 accredited — your data safety is our priority.

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CX

Connecting the dots across the customer journey

We bring together audience insight, data, CRM, media and technology to design connected customer journeys that guide people from acquisition through to advocacy in a way that feels deliberate, relevant, and valuable.

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Creative

Creative built from your media insights

Most media agencies plan your channels and hand creative to someone else, and that is where a lot of campaigns quietly leak. At Join the Dots, we use your first-party data to plan media and to brief creative, so both are built from the same audience insight.

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Get In Touch

Get in touch with the group

Whether you’re looking to speak to a specific division or want to understand how the Group as a whole could support your organisation — we’d love to hear from you.

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